ART DIRECTION & PRODUCTION
I have directed over 30 high-profile photo and video shoots worldwide, from Paris to New York to Los Cabos, leading every stage of production as both creative lead and producer. From concept and casting to locations, logistics and budgets, I deliver campaigns across digital, print, experiential and film that are visually striking and strategically aligned.
I work closely with photographers, stylists and international crews to craft content that captivates and delivers real impact.
Known for blending bold, idea-driven creativity with clarity and purpose, I collaborate closely with photographers, stylists, and international crews to craft content that captivates and delivers real impact.
A Postcard from Sedona
Hilton Grand Vacations · Editorial
Creative Direction & Production
Briefed to develop and lead a visually rich editorial photo and video production translating Sedona’s atmosphere, destinations, and lifestyle into a cohesive travel narrative for CT Mag’s Spring issue.
Photography by Kyle Rm Johnson
A Postcard from Menorca
Hilton Grand Vacations · Editorial
Creative Direction & Production
Commissioned to lead a visually rich editorial photo production translating Menorca’s serene landscapes, colourful markets, historic villages, and cultural character into a cohesive travel narrative for CT Mag’s Summer issue.
Photography by Daniel Schäfer
A Postcard from Paris
Hilton Grand Vacations · Editorial
Creative Direction & Production
Appointed to shape and lead an editorial photo production celebrating Parisian life—from sunlit sidewalk cafés and tranquil parks to the sensory ritual of fresh pastries woven through the city’s streets.
Photography by Laura Stevens
A Local Guide to Midtown Manhattan
Hilton Grand Vacations · Editorial
Creative Direction & Production
Tasked with leading an editorial photo production that captures the energy and hidden gems of Midtown Manhattan, presenting a fresh perspective on the city’s iconic streets, architecture, and vibrant culture.
Photography by Ricky Rhodes
A Postcard from Los Cabos
Hilton Grand Vacations · Editorial
Creative Direction & Production
Engaged to lead an editorial photo production capturing the essence of Los Cabos—from desert trails and sparkling coastlines to vibrant local flavours—highlighting its landscapes, adventures, and culinary gems.
Photography by Jake Naughton
On a High - Cairngorms
Hilton Grand Vacations · Editorial
Creative Direction & Production
Invited to lead an editorial photo production capturing the dramatic peaks, historic whisky distilleries, and star-filled night skies of Scotland’s Cairngorms National Park—shaping a visually rich narrative celebrating the region’s natural beauty and spirit.
Photography by Epic Scotland
Hertz: The British Collection Campaign
Creative Direction & Production
Commissioned to lead an editorial photo production across iconic locations in Edinburgh and London, supporting the launch of Hertz’s British Collection campaign.
Photography by Richard Wadey